Most important SEO HTML tags.

Most important SEL HTML tags.

Lorena Hogan Asked on September 25, 2015 in SEO.
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Some of the most important HTML tags, in order of relevance are:

1)   Meta description
 

<head>
<meta name="description" content="Example description">
</head>

 

2)   The title tag
 

<head>
<title>Keyword</title>
</head>

You should choose a title, that best represents your website. The optimal length for it is 68 characters, as this is the number of characters Google will display in its result page.

3)   Header tags: H1, H2 and H3… tags
 

<h1>Most Important</h1>
<h2>Second Most</h2>
<h3>Third Most</h3>
<h4>Forth Most</h4>
<h5>Fifth Most</h5>
<h6>Sixth Most</h6>

The h1 tag is the most important one, and should always be used for the title of the page. The second most important is h2, the third – h3 and so on.

4)   Bold or Strong tags
 

<b>Keyword</b>
<strong>Keyword</strong>

Besides their aesthetic usage, these tags are also used to help emphasize important keywords on your webpage to the search engine bots.

5)   Image (XHTML) tags:

<img src =”picture.jpg” alt=”keyword” />

The “alt=” section of the code is what a search engine bot will actually be indexing, and as such, you should make sure, that they keyword is relevant to your website’s content and the actual image.

6)   Hyperlinks

<a href=”http://www.example.com” title=”keyword”>Anchor Text Keyword</a>

The amount of links and the anchor text that is being used have a large input in how relevant search engines find your site to be to a particular key phrase.

7)   No Follow Hyperlinks:

<a href=”http://www.example.com” title=”keyword” rel=”nofollow”>Anchor Text Keyword</a>

As hyperlinks increase the referred page’s ranking there are times, that you may wish to use no-follow links, such as if you are posting links to advertisements. The no-follow link is not indexed by search-engine bots and as such, the referred page’s rank is not increased on account of that link.

Christian Smith Answered on September 25, 2015.
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jadegraham Answered on December 19, 2016.
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